Tuesday, November 06, 2007

And For Everything Else, There's . . .

When making out your holiday gift list, here is an idea you probably overlooked.

Orthopedic shoes.

Or maybe a colonoscopy.

Perhaps a Botox treatment is more your style.

How is a fella supposed to know what to give that special woman in his life? How about a Visa gift card from Highmark?

Pittsburgh health insurer Highmark Inc. is selling a Healthcare Visa Gift Card from $25 to $5,000 to cover prescription co-payments, elective surgery, contact lenses and gym membership.

How thoughtful.

Highmark believes that the card fills a need for many people who want to help others -- from college students to baby boomers -- with various expensive health-related needs, but feel uncomfortable about offering cash.

I can dig it.

"I wanted to give something more than just a card and cash. How about a high colonic to improve your attitude, honey"?

Now isn't that special?

Kind of gives the traditional Christmas goose a new meaning.
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