Well, then, think again:
"Daily private-pay rates for long-term (custodial) nursing home care were obtained for private and semi-private rooms in licensed facilities ... National average rates for a private room increased by ... to $239 daily or $87,235 annually in 2011."
But then, you'll probably prefer home health care instead, right?
Well:
"The 2011 national average private-pay hourly rates for home health aides and homemaker/companion services remain unchanged from 2010 at $21 and $19 respectively."
At, say, six hours per day (let's lowball it), that comes to about $2,600 a month, or over $31,000 a year. Still not convinced?
Fine:
How about now?
[Hat Tip: FoIB Jeff M]